Green google chrome logo update#

Google needs to stop treating customer trust like it’s a renewable resource, because they’re screwing up badly.The change makes a hash out of Google’s own privacy policies for Chrome.This change has enormous implications for user privacy and trust, and Google seems unable to grapple with this.Nobody on the Chrome development team can provide a clear rationale for why this change was necessary, and the explanations they’ve given don’t make any sense.From my perspective, this comes down to basically four points:

In the rest of this post, I’m going to talk about why this matters.

Green google chrome logo update#

This is unfortunate - and I hope it changes - because this update has huge implications for Google and the future of Chrome. But the mainstream tech press seems to have ignored it completely. The change hasn’t gone entirely unnoticed: it received some vigorous discussion on sites like Hacker News. Your sole warning - in the event that you’re looking for it - is that your Google profile picture will appear in the upper-right hand corner of the browser window. (However, and this is important: Google developers claim this will not actually start synchronizing your data to Google - yet. It’ll do this without asking, or even explicitly notifying you. From now on, every time you log into a Google property (for example, Gmail), Chrome will automatically sign the browser into your Google account for you. What changed?Ī few weeks ago Google shipped an update to Chrome that fundamentally changes the sign-in experience. If you didn’t take advantage of this option, Google’s privacy policy was clear: your data would stay on your computer where it belonged. Sure, Google offered an optional “sign in” feature for Chrome, which presumably vacuumed up your browsing data and shipped it off to Google, but that was an option. This might be kind of sad for Mozilla (who have paid a high price due to Chrome) but overall it would be a good thing for Internet standards.įor many years this is exactly how things played out. As a benefit, the Internet community would receive a terrific open source browser with the best development team money could buy. Even if the browser never produced a scrap of revenue for Google, it served its purpose just by keeping the Internet open to Google’s other products. In this setting, Chrome was a beautiful solution. This posed an existential threat to Google’s internet properties. Worse, Microsoft was making noises about getting into the search business. In 2008, the browser market was dominated by Microsoft, a company with an ugly history of using browser dominance to crush their competitors.

When Google launched Chrome ten years ago, it seemed like one of those rare cases where everyone wins. Today I wanted to write specifically about Google Chrome, how much I’ve loved it in the past, and why - due to Chrome’s new user-unfriendly forced login policy - I won’t be using it going forward. After all, that’s what Twitter is for! But from time to time something bothers me enough that I have to make an exception. We want the icons to feel recognizably Chrome, but also well crafted for each operating system.This blog is mainly reserved for cryptography, and I try to avoid filling it with random “someone is wrong on the Internet” posts. Then we created OS-specific customizations. We also found that placing certain shades of green and red next to each other created an unpleasant “glow” between the two colors, so we introduced a very subtle gradient to the main icon to make the icon easier to the eyes compared to using flat colors. How will the Chrome icon look different across operating systems?Įlvin: We simplified the main brand icon by removing the shadows, refining the proportions and brightening the colors, to align with Google's current brand design. We also noticed that the visual design of modern operating systems was becoming more stylistically diverse, so it was important that the Chrome icon felt more adaptable, native and fresh no matter what device you used. Elvin: The logo hadn't been updated in eight years, and we wanted to give it a refreshed and modern look to reflect how Chrome has evolved as a product.